Buy Online Pick Up In Store is growing in popularity - how will small businesses adapt?
Research suggests it can take anywhere from 18 to 254 days for a person to form a new habit and an average of 66 days for a new behavior to become automatic. Given the length of COVID, many of us have developed a whole host of new habits, many of which revolve around consumer spending habits.
Looking ahead at opportunities for continued growth in our downtowns and commercial corridors, we should anticipate that retail spending around health and fitness (e.g., sporting goods up 29.9 percent), home improvement, furnishings (e.g., furniture up 28.2 percent), décor, and gardening will continue to grow in 2022.
And while counter to popular belief that apparel was stuck in 2021, the most recent Census data indicates a 51.2 percent increase in apparel spending over 2020. I suspect much of that was in leisure and sporting wear as people migrated their apparel spending from business/office wear to being at home and using their Peloton. As such, I would suggest that the pace dramatically drops as our wardrobes have become more balanced.
Buy Online Pick Up In Store is growing in popularity - h... Research suggests it can take anywhere from 18 to 254 days for a person to form a new habit and an average of 66 days for a new behavior...
